After the successful launch of the Aerotek brand refresh, Aerotek and their advertising agency PURE, turned to BrandtBrand again to graphically breath new life into their highly specialized “EASi” division.
EASi is a very special group of people that conceive, innovate and design those magical devices we may not see but improve our lives everyday. The people at EASi deserved the recognition of their ingenuity via a vibrant and precise expression of the company and their people.
BrandtBrand created a simple, friendly yet mathematically accurate symbol, that was inspired by the perfection of a diamond. Sharp, bright and memorable as the people of EASi, the identity also cleverly links them to it’s parent company Aerotek.